15, 16 & 17
MARCH 2026

Piranha's

Product group: Fish and shellfish

Artisanal Salmon Jerky

With Piranha’s, we introduce a new way to enjoy smoked salmon: salmon jerky. A contemporary creation that combines our artisanal know-how with a jerky-inspired drying method, offering a truly unique tasting experience.

Designed as a gourmet snack, equally elegant as an aperitif and surprising in culinary applications, Piranha’s embodies refined innovation, true to our commitment to quality, respect for the product, and artisanal precision.


Features of your product:

  • Novel foods
  • Regional products and local products

Who/What is the target audience for this product?
Tout le monde

This product is:

  • available all year round

Date product was introduced in Belgium:
Fin 2024

In which type of store do you see this product succeeding?
Aussi bien les épiceries que la GMS

Date product was introduced abroad + countries:
Uniquement en Belgique, pour le moment

Please give at least 2 sales points where the product is available (name + address):
Dans les magasins D'ici dans le namurois et chez Rob à Bruxelles

Name of producer or importer:
Sodial Sa

Argue why your product excels within this category:
Nous sommes les premiers en Europe à sortir ce produit, riche en protéine, qui a beaucoup de gout et une belle histoire derrière le packaging

What do you consider to be new/innovative about the product? (Brief description of max. 300 Characters used during the presentation to buyers)
Rare sont les produits d'apéritif avec du saumon et encore mois de qualité. Piranha's n'est pas fait avec les restes mais bien le filet en entier.

Country of origin of the product:
Belgique

Way of packaging:
sous gaz

How much does an outer case of your product contain?:
100G

Price level for the consumer:
6,50 euros/pièce

Wholesale price:
39,70 euros/Kg

What sales volume do you expect this product to achieve abroad?:
Bonne question


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