15, 16 & 17
MARCH 2026

Les Fleurs du Mal

Product group: Drinks

KOMBUSTACHE, a premium brand of fermented tea-based aperitif.

This natural, organic, sparkling, and alcohol-free beverage lets you celebrate with friends without getting drunk.

Highlights:

- 2023 Gold Medal at The World Alcohol-Free Awards in London

- 2025 Finalist for the Trophée des Terroirs, which brings together artisans of fine food and drink.

This formula takes its name from Baudelaire's famous novel. It is flavored with elderflower and lemon for a touch of acidity. It is very light on the palate and enjoys broad appeal. It's a great way to introduce kombucha to those unfamiliar with this beverage.

The goal is to offer an alternative to alcoholic or overly sweet drinks with a festive and sparkling beverage for anyone who wants to reduce or completely eliminate their alcohol consumption.


Features of your product:

  • Allergen-free and gluten-free food
  • Organic food
  • Regional products and local products

Who/What is the target audience for this product?
Traiteurs, évènements, épicierie fine, restaurateurs, entreprises

This product is:

  • available all year round

Date product was introduced in Belgium:
Février 2026

In which type of store do you see this product succeeding?
Epicieries fines

Date product was introduced abroad + countries:
inconnu

Please give at least 2 sales points where the product is available (name + address):
inconnu

Name of producer or importer:
BOILEBON

Argue why your product excels within this category:
Un apéritif premium avec des goûts très délicats

What do you consider to be new/innovative about the product? (Brief description of max. 300 Characters used during the presentation to buyers)
Un apéritif sans alcool en bouteille champenoise, à servir frappé dans des coupes à Champagne

Country of origin of the product:
FRANCE

Way of packaging:
Bouteille champenoise de 75cl

How much does an outer case of your product contain?:
75cl

Price level for the consumer:
15€

Wholesale price:
9€ et dégressif suivant quantitatif

What sales volume do you expect this product to achieve abroad?:
5 000 bouteilles

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