At NOIX and HANDGEBRAND, it’s about more than just nuts. We believe true quality starts with attention: attention to the product, the craftsmanship, and the people who enjoy it.
From our own roasting facility, we create premium nuts and fine delicacies with distinctive flavours, refined textures and a strong artisanal character.
Today our products are available at more than 300 retail locations across the Netherlands. In addition, we supply food professionals, supermarkets and the gift package industry, where our products enhance dishes, aperitif moments and premium gift concepts.
With NOIX, we focus on premium delicatessen stores and specialty retail. With HANDGEBRAND, we offer a distinctive nut concept tailored specifically for the supermarket sector.
The story behind NOIX and HANDGEBRAND begins with founder Jasper van Dijk. In 2009, at the age of 15, he walked into the award-winning Notenwinkel van Zeist looking for a retail internship.
Under the guidance of Edwin Schreff, he learned everything about premium nuts, delicacies, craftsmanship and entrepreneurship.
What started as an internship quickly developed into a lifelong passion. With the ambition to bring a fresh perspective to the traditional nut industry, Jasper started his own company in 2020 from his student room.
Today, Guido and Jasper are building a growing company focused on quality, flavour and innovation in the world of nuts and delicacies.
We believe the nut industry is ready for a necessary improvement in quality. That is why we carefully select the best raw materials and develop products that stimulate the senses and excite the palate.
At NOIX and HANDGEBRAND, our focus is not only on the health benefits of nuts — although there are many — but especially on the enjoyment they bring to people’s lives.
With their vision, Guido and Jasper aim to contribute to transforming the nut industry with premium products that truly make a difference.
Discover the world of NOIX and HANDGEBRAND, where quality and refinement come together in every nut.
Experience subtle textures, rich flavours and the irresistible appeal of freshly roasted premium nuts and fine delicacies.
Enjoy the small moments together — with NOIX & HANDGEBRAND.
Our NOIX products are perfectly suited for delicatessen stores, cheese shops, greengrocers, farm shops and other specialty retailers where quality products take centre stage.
We offer a complete assortment in retail-ready packaging and strongly believe in close cooperation with our retail partners.
We support our partners with:
assortment development
in-store presentation and layout
promotional concepts and campaigns
point-of-sale (POS) materials
With proven concepts, we help specialty retailers successfully grow their nut category.
With HANDGEBRAND, we serve the supermarket sector with a distinctive nut concept that combines craftsmanship with scalability.
HANDGEBRAND stands for freshly roasted nuts, bold flavours and a strong brand presence on shelf. The concept perfectly matches the growing consumer demand for premium and artisanal products in supermarkets.
We support retailers with:
a distinctive premium assortment
attractive shelf presentation
strong category positioning
marketing and promotional support
Together, we create a category that stands out on the shelf and performs commercially.
For restaurants and catering professionals we offer a carefully selected assortment including:
high-quality walnut kernels
freshly roasted nuts
premium dried fruits
spiced and savoury bar mixes
high-quality pine nuts
seeds, kernels, chocolate and snacks
Our foodservice range is specifically developed for professional kitchens and is available in practical, efficient packaging formats.
We enjoy working together with chefs and food professionals to find the right products for their kitchens.
We also offer a dedicated assortment for corporate gift suppliers and Christmas hamper companies.
From small portion packs for entry-level budgets to premium products in luxury packaging, our products add value to every gift concept.
By making our craftsmanship scalable, we can respond flexibly to different volumes while helping our partners develop attractive gift assortments.